The Serpente lamp, designed by Elio Martinelli in the 1960s, is one of the most representative icons of Italian design. Serpente, a blend of technology, geometry, and nature, epitomizes Elio's design philosophy: ongoing exploration of novel materials and production methods combined with an unrestricted ability to express oneself, which turned practicality into art.
Serpente became a symbol of the blending of utility and beauty, of the creative force that continues to make design relevant today, at a time when it was starting to establish its own language via flowing shapes, movement, and color.
The Serpente lamp has been relaunched in its orange finish, which represents vigor and optimism, in honor of its 60th anniversary. Orange in the 1960s symbolized the spirit of a time of experimentation and optimism about the future, a creative explosion that also found expression in design.
Today, Serpente is once again covered by that same warm, brilliant shade, which brings with it the carefree, imaginative, and visionary spirit of those bygone eras: a celebration of bravery, inventiveness, and the enduring beauty of invention.
This version, which commemorates Serpente's 60th anniversary, is distinguished by the black seal that shuts the lamp construction.
It features the Martinelli Luce logo and special graphics honoring 60 years of light, invention, and history. An element that conveys the tale of an icon that has been re-edited while being true to its core and Elio Martinelli's design vision, a detail that captures memory and contemporaneity.