Innovation and technology are the two themes that have always involved Martinelli Luce, for this reason the company supports the initiative promoted by Albed - Martinelli Luce's showroom in Milan - for the project "Videolanum-Urban Transformation" promoted by Digital Bees on the occasion of the first edition of Milan Digital Week. The project intends to launch a video contest where everyone can upload their 30-second films on the theme "Urban Transformation", which will be visible at Albed Showroom from 15 to 18 March 2018. To celebrate the event, a cocktail will be held on 15 March. entitled "Points of view# 1 Reflex technology becomes information" from 6.00 to 9.00 pm at the headquarters in Via San Damiano 5, Milan.