Emiliana Martinelli for the second year has been sponsoring of the event "IDEA TO PRODUCT | HOW TO DO IT", a meeting with students of Laba Florence | Design Section, in collaboration with Prof. Arch Luigi Trenti. The meeting was born to bring the students to the production reality, the world of industry and the work of designers. Emiliana Martinelli on this occasion explained to the students what it means to be a designer and drove them to think of a concrete plan for realizing a lamp, based on a specific theme. The meeting was accompganto from a video that explained the different production technologies of a lamp, through the images of the working phases: from prototype to molding systems for plastic materials, from thermoplastics and thermosets, to the molding of metals, to blow of the glass, the coating and the final packaging. A virtual tour inside a factory.